Turn Downloads on The iOS App Store into Conversions with Apple App Store Optimization Services
When you make a mobile app, it’s difficult to compete against trending apps or new apps that are developed by experienced and reputable developers. To be able to rank high on the app store and compete against your competitors, performing Apple App Store ASO is essential. At Legency Group, we help rank you on the Apple App Store with our ASO services, which helps your iOS app:
How to Optimize For Apple’s App Store?
Improves Your App's Visibility & Position in The Apple App Store Charts
Drives Higher Organic App Downloads
Better Optimizations, More Conversions
Builds Stronger Connections with Your Audience
What are Our Google Play Store ASO Services?
Frequently Asked Apple App Store Optimization Questions
A: ASO (App Store Optimization) helps apps gain visibility, attract organic downloads, and improve conversion rates. With millions of apps competing on the App Store, optimization ensures your app stands out to the right audience and maximizes long-term growth.
A: Key factors include app title and subtitle, keyword usage, ratings and reviews, download volume, app engagement, update frequency, and metadata quality. Visual elements like screenshots and app icons also play a role in driving installs.
A: Keywords are central to ASO. Apple uses the keywords placed in the title, subtitle, and keyword field to determine an app’s relevance to user searches. Choosing the right keywords increases discoverability and helps the app rank higher in search results.
A: Ratings and reviews signal app quality and user satisfaction. Higher ratings and positive reviews improve trust, boost conversion rates, and are a strong ranking factor in Apple’s algorithm. Conversely, poor ratings can reduce visibility and discourage downloads.
A: Apple’s App Store relies heavily on metadata fields (title, subtitle, keywords) and gives developers a dedicated keyword field to target search terms. Google Play, on the other hand, indexes the full app description and places more weight on keyword density and backlinks. Apple focuses more on curated user experience, while Google emphasizes textual relevance and app authority.






